Of Bangalore roads & mobile phones
If you are traveling around Jayanagar in Bangalore (and I’m sure there are many other parts of Bangalore quite similar), you’d encounter addresses that go something like this ‘9th Block, 2nd Main, 3rd Cross’. It is road after parallel road. Now, if you were to traverse areas like Cooke Town or Cox Town, you’d be walking along roads with names like Standage Road, Spencer Road or Stephens Road. Quite individual and reeking of personality.
The reason I thought of this was looking at the way Motorola and Nokia brand their phones. While Motorola has the MOTOSLVR, MOTORAZR or the MOTOPEBL, Nokia has the 9300i, the E60 or the N72. Motorola seems to be creating distinct personalities for their phones while Nokia appears to be bland. Now, I am not commenting on the superiority, the functionality or the features. All I am saying is that Motorola phones appear individual and reek of personality.
The reason I thought of this was looking at the way Motorola and Nokia brand their phones. While Motorola has the MOTOSLVR, MOTORAZR or the MOTOPEBL, Nokia has the 9300i, the E60 or the N72. Motorola seems to be creating distinct personalities for their phones while Nokia appears to be bland. Now, I am not commenting on the superiority, the functionality or the features. All I am saying is that Motorola phones appear individual and reek of personality.
posted by Mani Kadayam at 2:28 PM
1 Comments:
Western Classic Music specialists have noted that pieces with names (Moonlight Sonata etc.) are more popular among fans than pieces with just Opus Numbers, quality of the music taking second place.
Nevertheless, Mercedes Benz seems to do quite well with cars named C, E and S Class all over the world, no Balenos or Accents.
Quality obviously counts, but name does attract the customer notwithstanding what Juliet said
- Kumar Mama
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